IBA STRATEGIC DOCUMENT

strategic_direction_for_iba_2008-2013_master1

courtesy: IBA official website

 

Finally. we realizing the bigger vision , for a brighter future.

Proud of IBA .

IBA ON THE WEB: INTERVIEW WITH AKHTER MEHMOOD

Liked what they did. they asked one of the leading brand management teachers a very interesting question . very much in tune to the website. beautiful if i must say.

“open quotes*
Where do you see IBA today and what may be done to improve it further?

Let me refer to the ‘Law of Consistency of Brands’ which explains that a brand is not built overnight. It takes years before an image is harnessed into the minds of the target market. IBA, unlike the past, has several competitors; LUMS, CBM and Aga Khan Management Sciences from next year. Accept it or not, HEC rates LUMS slightly ahead of IBA. Aga Khan has an excellent reputation. Once it enters the market, IBA may be viewed at no. 3. In isolation it is a well-integrated brand and ratings are so far only marginally higher for others. The law of consistency is clearly visible. If you talk to the corporate sector, they have a high regard for and an excellent impression of IBA. This credibility has, however, to be maintained. It’s not to be complacent about! Otherwise intense competition would create difficult challenges. And that’s the reason why guards have been changed. The induction of Dr. Ishrat Hussain is the most important step in this direction. He is known to be a very effective leader; a change agent. Lots of hopes are pinned down on him.

What IBA needs now is to look after the very precious brand that has been built over so many years. There should be a Director Marketing looking after this brand. IBA should offer management consultancy to corporate Pakistan for Management Excellence. This would help consolidate IBA’s image in the business segment and provide its faculty the real on-the-job experience to be shared with students later in the class room. It is not merely the ‘induction’ of PhDs that will solve the issues and quality of education. All foreign universities and their PhDs are working with the industry to bring change in the quality of business and life. Visiting faculty therefore contribute a lot in this direction.

Seminars every fortnight on relevant topics may be held, with announcements in newspapers. These may, for instance, be on the implications of the annual country budget, ways of curbing inflation new management techniques in motivating and inspiring employees, sharing leadership, clutter in advertising and how to overcome it, buzz and stealth marketing, Freud’s marketing implications etc. etc. you name it… Announcements in the newspapers are vital, as this would be IBA’s promotion.

An IBA corporate magazine should be doled out to the business industry every quarter. And off course it needs lots of publicity!
*close quotes*

MIT students build mobile applications in 13 weeks

CRUNCH GEAR reported:

MIT professor Hal Abelson started today’s final presentation for the school’s “Building Mobile Applications” class by saying, “A course like this couldn’t have existed ten years ago… maybe not even a year ago. Courses like this right now are unique, but in two years they’ll be completely ordinary.”

What’s extraordinary is that on top of a full college course-load at one of the most challenging schools in the country, these groups of students built fully working mobile applications for Windows Mobile, Android, and Symbian devices while mentors from the likes of Google, Nokia, Bank of America, and Microsoft oversaw their progress.”

READ MORE

 

The innovation in courses shown by MIT is something which can be followed. the courses need to be changed according to the trends.

A crude recommendation would be a committee of individuals who can collectively point out trends and possibilities of future courses and dynamic course outlines which can cater to the changinng trends.

 

A nice seminar could be on how to cater to the current financial crisis in terms of your business.

Apology

V know the blog seems dead. but V assure you that very soon the blog might start living up to expectations.
Circumstances. Time constraints. Projects. Reports. Seminars. Events. Life in Karachi.
Cant really give the readers an excuse for the lack of posts. Hoping it goes the way V planned for it.
but then again. nothing really goes as planned
=)
welcome to the new semester kids.

PHOTOGRAPHY MANAGER

this just occured.  who ever becomes the photography society manager, i ll hand them my flickr account. they can update picture on it. the critics will be honored.

New Student Councilor and Asst. Student Councilor

Congratulations to Mr. S.M. Saeed on becoming the new Student councilor and Mr. Amir Hasan Rizvi for becoming the new asst. student councilor.

MID TERMS START

The first mid terms for Fall 2008 start today.

Best of luck people

Elections 2008

well, an interesting election in ESF. the results amid a last minute evnt, last day turns on the vote, one vote being double counted and a very close race for the VP post.

Furqan VP, Ali Tariq GS and Salman as Treasurer

In BITS

Hussain as VP, Qasim as GS and Zaid as Treasurer.

IMMEDIATE ATTN: GUTTER WATER

call it an attempt to mimic KGS settings or call it providing premium business education to the flies and mosquitoes which hover around IBA but the gutter water surround the IBA City campus is ever so evident and its disgusting and a health hazard apart from it destroying the look of the campus surroundings its also causing a lot of trouble to students who walk to the bus stop.Its really about time that the administration does something about this. Either talk to the UC nazim or if thats not working they should get someone to clean it up.

ELECTIONS IN FULL SWING

The elections for the student body elections are in full  swing with IBA being painted electric blue, red and what not.

the sad part though, is the apparent spendthrift attitude of the candidates while campaigning. Campaigning should be kept moderate, not exhorbiant. the idea is not to win on basis of who has more money, rather on who has a vision. otherwise we are then , no different from those who are already ruling us